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1、Unit 5 Buying and SellingLesson 29 How to Push a ProductWarm-up1Presentation21.What is important for pushing a product?2.If you had your own product to sell,how would you push it?Warm-upThink about it If its a push-pin,you may be really pushing it.But if youre pushing a product,you are trying to sel
2、l it.push-pinpush a product圖釘推銷產(chǎn)品PresentationLearn some new words Do you how to push a product?By creating an adBy going to trade shows and present your product.By using samples and good deals.createadsamplegood deals創(chuàng)作廣告樣品優(yōu)惠Do you know how to create a good ad?If you want to create a good ad,you mus
3、t study your customers and catch their eyes.An excellent ad can make your product stand out.customercatch ones eyesstand out顧客吸引眼球脫穎而出Trade shows If people come to trade shows,they have an interest in similar products.have an interest in對有興趣Offering samples and deals will get you more customers.In a
4、 word,these suggestions can make your products shine,good quality is the most important thing.You will surely succeed.offershinesurelysucceed提供閃耀當(dāng)然成功Read the lesson and write true(T)or false(F).1.Making your product is just half the battle.2.There are only three ways to push a product.3.Customers le
5、arn the advantages of a product by using it.4.Only excellent advertising can help you succeed.TFTFComplete the passage with the correct forms of the words or phrases in the box.customer similar offer excellent stand out catch ones eyeIts not easy to make your product succeed.Because there are always
6、_ products on the market,you have to put in more effort.You should choose specific _,then create a perfect ad to _.When they buy your product,_ them good service.Remember,_ advertising will always make your product _.similarcustomerscatch their eyeofferexcellentstand outHomework:假如你是一名推銷員,你是如何推銷你的產(chǎn)品呢?根據(jù)右面表格中的內(nèi)容,用70個(gè)詞左右的短文向你的顧客簡要介紹你的產(chǎn)品毛衣。產(chǎn)地 上海面料 羊毛價(jià)格 150-200元/件用途 保暖特點(diǎn)柔軟,舒適,各種顏色,尺寸齊全,式樣時(shí)髦書面表達(dá)書面表達(dá)