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1、Above Chef Station/Exhaust廚師臺上方 排氣裝置Above Shelving貨架上Acrylic亞克力Additional Design Services附加設(shè)計服務(wù)Aluminum backplate不銹鋼背板Aisle marker端頭導(dǎo)引Angel White天使白Appiled vinyl光面壓克力字Applied vinyl,Color:glossy white白色即時貼Architectural construction documents review審閱建筑施工文件Available budget for implementation項目執(zhí)行之可用預(yù)算A

2、vailable Research Review現(xiàn)有的資料研究Back wall背墻Baked enamel panel烤漆彩繪板Base of Food Prep,Chef Demo,Shelving,and Refrigerator食物備臺 廚師演示臺 貨架和冰柜Beverages飲料Brand Design Guidelines品牌設(shè)計指引Brand DNA and Design Platform品牌DNA及設(shè)計準則Brand Identity&Design System品牌識別及設(shè)計系統(tǒng)Brand Identity Development品牌識別之開展Brand Identity Ex

3、ploration品牌識別的發(fā)展Bright White明亮白Business cards名片Catalog Design目錄設(shè)計Cantilevered panel吊板（懸掛式吊頂）Catalog目錄Ceiling line樓板（天花線；頂角線）Clear glass透明玻璃Clear plastic bag透明塑料袋Chef uniform主廚制服Color and materials selections/direction色彩及材料選擇/原則Column柱子Competitive Retail Analysis競爭分析Competitive Retail Scan競爭掃描檢討Conce

4、pt Adaptation概念修正Conceptual merchandise adjacency plans概念性商品陳列及展示規(guī)劃Concession space lighting concept專柜區(qū)域照明規(guī)劃概念Concession space shell and lighting design專柜門頭外觀和照明設(shè)計Concession space shell sketches專柜門頭外觀草圖Concession space that is well-designed and organized tocreate a positive reflection on the brand設(shè)計

5、和規(guī)劃良好的專柜,可以對品牌產(chǎn)生正面積極的影響Contact聯(lián)系人Concept Development概念發(fā)展Conceptual lighting/ceiling plan概念性照明/天花規(guī)劃Conceptual merchandise plan概念性商品陳列及展示規(guī)劃Consider retail constraints and advantages考慮零售的限制和優(yōu)點Cooier detail細部圖Copy文案(廣告)Create templates for remaining pages including:line/collection main page product page

6、 and retail locationfinder為其余各頁制作模板,包括:產(chǎn)品系列主頁,產(chǎn)品頁,零售點一覽頁Current Design Guidelines Review當前設(shè)計原則檢驗Curved acrylic panel with applied vinyl copy即時貼運用在可彎曲壓克力板Define the communication hierarchy定義信息溝通的層次結(jié)構(gòu)Design center and concession space requirements家裝設(shè)計中心和專柜的要求Design Platform設(shè)計準則Detail of cantilevered p

7、anels懸掛式噴繪形象面板Detail of category ID sign品類標識細部圖Develop concept for fixture system for display and storageof merchandise開發(fā)店內(nèi)商品陳列及庫存商品的貨架系統(tǒng)Deliverables提交材料Delivery vehicle/Shipping carton送貨車/運輸紙箱Departmental/category presentation concept商品部門/品類的展示概念Departmental/category signage concepts商品部門/品類視覺標識概念De

8、sign customs fixture systems that best suits XXXXsmerchandise categories設(shè)計最適合XXXX商品類別的特殊陳列系統(tǒng)Design Intent Package and Final Artwork for Prototypes原型店的細部設(shè)計及定案圖稿Design Refinement&Development設(shè)計細化和發(fā)展Design documentation for retail設(shè)計零售相關(guān)的規(guī)范手冊Develop concept for POS display system use in departmentstores開

9、發(fā)百貨公司里用的POS陳列系統(tǒng)的概念Digital graphic applied to panel數(shù)位輸出運用在面板上Dimensional logo立體標識Display Fixtures陳列的固定設(shè)備Distributor廠家Documentation規(guī)范手冊Door to electrical電房的門Electronic artwork files電子圖稿文件Elevations and Sections of key signature elements主要標識元素的立面圖和剖面圖Elevations,sections of key design areas關(guān)鍵設(shè)計區(qū)域的立面圖和剖面

10、圖Elevations and Sections of key specialty areas重點店中店區(qū)域的立面圖和剖面圖Embroidery in white白繡線Employee training員工培訓(xùn)Employee unform員工制服End view后視圖Entrance to restaurant餐廳入口Envelope信紙Environmental signage refinement環(huán)境視覺標示的Eggshell亞光Electric ballast for luminiscent lamps變壓器；燈光電機Exterior Faade外立面圖Exterior ID Sign

11、,internally illuminated室外招牌內(nèi)部打燈Exterior Lighting室外照明（外打燈）Exterior store sign refinement店外視覺標示Environmental graphics(if appropriate)環(huán)境平面設(shè)計(如果適合)Executive Interviews高階訪談Exterior signage example and usage guidelines外部視覺標識范例及使用原則Exterior store sign店外視覺標識Feature Wall Magenta主要墻壁洋紅色（玫瑰紅）Final Design Appro

12、val Meeting客戶審議會議Final interior elevations定案版店內(nèi)立面圖Finalize the list of fixture to be developed with XXXX與XXXX確認最終要發(fā)展的貨架與陳列設(shè)施清單Finish/Quantity表面處理/數(shù)量Final brand identity design定案版品牌識別設(shè)計Final details and artwork for signage視覺標識細節(jié)和最終圖稿Final fixtures design定案版貨架及陳列設(shè)施設(shè)計Final floor plans for each store fo

13、rmat定案版的各種店格式布局的平面圖Final lighting plans定案版照明規(guī)劃圖Final POS system design定案版POS系統(tǒng)設(shè)計Final signage and graphics定案版視覺標識和平面設(shè)計Final website template in photoshop format定案版網(wǎng)站模板(采用photoshop格式)Fixture details package貨架及陳列設(shè)施詳細方案Fixture plans貨架及陳列設(shè)施規(guī)劃Fixture system exploration陳列設(shè)施系統(tǒng)開展Fixture system refinement貨架及

14、陳列設(shè)施系統(tǒng)的細化Fixture system standards貨架及陳列設(shè)施系統(tǒng)的標準Fixture size and specifications陳列設(shè)施的尺寸和規(guī)格Fixtures and POP that offer compelling display forcustomers while also effectively house inventory for staff貨架,陳列設(shè)施及POP提供有吸引力的陳列,又提高員工管理庫存的效率Fixtures will cover the following areas and up to 20 key itemdisplay unit

15、s貨架與陳列設(shè)施系統(tǒng)設(shè)計以下方面,最多包括20個主要陳列單位Flat Panel Monitors(approx.20screens)20英寸平板影幕Florist cart花車Floor finishes and schedules樓板表面處理及明細Floor plans店布局平面圖Flourescent Strip On Top Of Fixtreues Walls墻面貨架上的日光燈Focus on offerings like the Design Center and Coffee Bar tomake the Home-Mart experience fun and unique突顯

16、設(shè)計中心和咖吧,讓顧客感到在好美家購物有趣而獨特Food Prep and Chef Demo Counters食物備臺 廚師演示臺Full Moon滿月白Glass玻璃Graphics help customers find what theyre looking for withease用平面設(shè)計幫助顧客很方便地找到所要的商品Graphics package and in-store signage sample review檢視平面設(shè)計方案和店內(nèi)視覺標識設(shè)計樣本Graphic panel彩圖板Hangtags吊牌High output lamps,quantity&wattage to

17、be determined byfabicstor燈光數(shù)量、瓦數(shù)由制造商決定High Street Freestanding store鬧區(qū)旺地獨立店Hinge鉸鏈Hinged face frame鉸鏈外框How the brand fits with marketplace,consumers andcompetitive landscape品牌如何切入市場,顧客,競爭環(huán)境Identity Design Guidelines識別設(shè)計指導(dǎo)Identity refinement識別的細化Image Advertising形象廣告Implementation Services落實原型店服務(wù)Inte

18、rior design elements that encourage customers to spendtime and return to the store讓室內(nèi)設(shè)計元素吸引顧客在店里花更多時間,并樂于做回頭客Interior design refinement內(nèi)部設(shè)計的細化Interior graphics and signage refinement店內(nèi)平面設(shè)計及視覺標示的細化Interior store elevations refinement店內(nèi)立面圖的細化Information Gathering信息收集Interior color and materials specif

19、ications店內(nèi)色彩和材料規(guī)范Interior design sketches店內(nèi)設(shè)計草圖Interior signage concepts店內(nèi)視覺標識的概念I(lǐng)nterior signage examples and usage guidelines店內(nèi)視覺標識范例和使用原則Internally illuminated內(nèi)打光Laminate防火板Launch Promotions發(fā)布活動促銷規(guī)劃Letterhead信紙Light fixture unit燈座Light Grey淺灰色Light Stainless Steel亮面不銹鋼Lighting plans照明燈具的規(guī)劃Lightin

20、g plan refinement照明規(guī)劃的細化Location/Remarks位置/備注Logo plaque商標裝飾Main door主入口Magenta玫瑰紅Magenta ceiling panel(intersecting Demonstration Kiosk)玫瑰紅吊頂板（和演示臺交叉的）Manager uniform經(jīng)理制服Material材料Manufacturer廠商Major areas feature elements elevation sketches主要區(qū)域的特色元素立面草圖Marketing objectives營銷目標Mechanical&Electrical

21、 drawings review審閱機電圖紙Merchandise adjacency plan商品貨架與陳列設(shè)施規(guī)劃Merchandise assortment adjacency商品組合及其關(guān)聯(lián)性Merchandise presentation and communication directions商品陳列與展示及視覺溝通的原則Merchandise Review商品檢視Merchandising and fixture sketches商品和貨架與陳列設(shè)施系統(tǒng)草圖Merchandising and Fixture System商品和貨架/陳列設(shè)施系統(tǒng)Merchandising stra

22、tegy商品管理Meru board面板Metal金屬Mounting to be determined by fabricator由廠商決定懸掛方式New Track Light Fixture.12MR16 Lamp狹窄的MR16定點投射軌道燈One exterior rendering一個店外效果圖On-site implementation review現(xiàn)場實施檢視On-site implementation review現(xiàn)場實施檢視Operational considerations運營上的考量點Operational Needs Review營運檢視Operations manag

23、ement營銷管理Overall design principles總體設(shè)計原則Overall objectives of the project項目總體目標Paint油漆Painted glossy magenta刷有光澤的玫瑰紅Palmwood Straight Grain棕櫚直紋Plan view上視圖Plaque標識PMS pure magenta cotton apron洋紅色棉質(zhì)圍裙Pendant Light Fixture.HID Lamp下照中型筒燈HIDPin-mounted mounted to soffit從背面釘Planning and store layout店的規(guī)劃

24、布局與設(shè)計Polished拋光POP displaysPOP展示Packaging Graphics包裝的平面設(shè)計Preferred consumer traffic flow顧客動線Preliminary fixture and equipment plans初步的貨架,陳列設(shè)施和設(shè)備規(guī)劃Preliminary Plans and layout concept初步的規(guī)劃和布局概念Preparation of fixture handbook for various merchandisecategories編寫不同商品類別的貨架及陳列設(shè)施使用手冊Product Design Consulta

25、tion產(chǎn)品設(shè)計咨詢Project Team Creation/Kick Off Meeting組成項目團隊/啟動會議Product information signage商品信息視覺標示Project timeline項目時間表Protein肉類Prototype plan原型規(guī)劃Prototype Store Implementation原型店實施POS(Point of Sale)System ExplorationPOS系統(tǒng)之開展POS component detail drawings developmentPOS配件的細部圖紙發(fā)展POS detail packagePOS詳細方案P

26、OS sketchesPOS草圖POS system design for display of merchandise inDepartment stores供百貨公司陳列商品用的POS系統(tǒng)的設(shè)計POS System DevelopmentPOS系統(tǒng)發(fā)展POS輔助銷售道具Ready to eat meals即食食品Reflected ceiling plans吊頂設(shè)計方案Research Review信息研究Retail Experience Design Direction(one prototypical store)零售體驗設(shè)計原則(一家原型店)Retail signage syste

27、m零售視覺標識系統(tǒng)Redesigned brand identity品牌識別重塑Refine website design direction as needs根據(jù)需要對網(wǎng)站設(shè)計原則進行細化Recessed Compact Flourescent Light Fixture可調(diào)式MR16定點投射燈Recessed Down Light Fixture MR16Lamp With ADJU StableHead Narrowspot Lamp檢視并收集商品樣品,協(xié)助貨架,陳列設(shè)施系統(tǒng)的開發(fā)Review and collect merchandise samples to assist in th

28、efixture development檢視現(xiàn)有的視覺標示清單及一般平面設(shè)計要求Review existing list of signage and general graphicrequirements檢視現(xiàn)有的視覺標示樣品Review existing sample signage玫瑰紅Rosy Blush服務(wù)臺Sample color and materials boards色彩和材料樣板Search for and evaluate available fixture systems that bestsuits the merchandise categories尋找和評價現(xiàn)有的最

29、符合好美家商品類別的貨架與陳列設(shè)施系統(tǒng)Screen print絲印Screen print PMS pure絲網(wǎng)印刷Secion剖面圖Select and develop hardware components for the system選擇及發(fā)展系統(tǒng)配件Service desk客服中心Side view側(cè)面圖Signage and Environmental Graphics Development視覺標示和環(huán)境平面設(shè)計之發(fā)展Signage and POP concept sketches視覺標示和POP概念草圖Signage and POP Exploration視覺標示和POP之開展S

30、ignage and POP Graphics Development視覺標示和POP開發(fā)Signage location plan視覺標示地點規(guī)劃Sign face must evenly illuminated,no hot spors permitted燈光需均勻Signage and Environmental Graphics Development視覺標識和環(huán)境平面設(shè)計的發(fā)展Signage and Graphic Exploration視覺標識和平面設(shè)計之開展Signage and Graphics concept sketches視覺標識和平面設(shè)計的概念草圖Signage/gra

31、phics schedule視覺標識/平面設(shè)計明細Sign panel must be thick enough to prevent oilcanning orwarping I any form外招面板需夠厚以避免變形扭曲Specialty area design refinement店中店區(qū)域設(shè)計細化Specialty areas(Coffee Bar,Design Center,etc.)店中店區(qū)域(咖吧,家裝設(shè)計中心等)Specialty areas elevation sketches店中店區(qū)域立面圖草圖Sketches/Elevations of specialty areas店

32、中店的草圖和立面圖Shop-in-shop Point of Sale System for Department store百貨公司內(nèi)的店中店或?qū)９馭hopping mall/in-line store購物中心內(nèi)的專門店Shopping strategy顧客購物戰(zhàn)略考量點Sketches/Elevations of major departments草圖/主要部門的立面圖Stainless steel不銹鋼Stationery/Letterheads文具/信箋Stainless steel to be coated to prevent rust不銹鋼需有防銹涂層Stainless stee

33、l,at top and bottom上下不銹鋼條Store conceptual plan店格式概念之發(fā)展Store Dcor Concept Exploration店裝潢概念之開展Store Design Guidelines Manual店設(shè)計指導(dǎo)手冊Store exterior sign concepts店外視覺標識Store Format Development店格式的發(fā)展Store identity and usage guidelines門店標識及使用原則Store Implementation Review店落實檢視Store Interior and Dcor Develop

34、ment店內(nèi)及裝潢發(fā)展Store interior sign店內(nèi)視覺標識Store plan(for one prototypical store)門店布局設(shè)計圖Store planning and merchandise adjacencies guidelines店規(guī)劃和商品關(guān)聯(lián)陳列原則Stores exterior elevations with identity sign店外觀含標識立面圖Stores floor plans店布局平面圖Stores interior elevations店內(nèi)立面圖Store&merchandise plan based on shopping beha

35、vior根據(jù)消費者購物行為來制定賣場商品規(guī)劃Store dcor criteria店裝潢標準Store Dcor店裝潢Store Design Guidelines Manual店設(shè)計指導(dǎo)手冊Store floor plan refinement店布局平面圖的細化Store Format Concept Exploration店格式概念之開展Store format criteria店格式標準Store Implementation Review店落實檢視Store interior sign店內(nèi)視覺標示設(shè)計Store plan(for one prototypical store)店內(nèi)布局規(guī)

36、劃Store Review門店考察Store Signage and Graphics店內(nèi)視覺標示及平面設(shè)計Service Desk服務(wù)臺 結(jié)帳臺 陳列的固定設(shè)備Service Desk Counter,Display Fixtures貨架 冷藏柜Shelving and Refrigerator Cases鋁鐵板Stainless steel石材Stone內(nèi)部成品結(jié)構(gòu)Structure as required背面刷滿月白色Soffit to be painted to match BM 2119-70 full moon(paleneutral gray)每日特餐Special of th

37、day華麗樺樹Tahoe Birch Figured趣味性廣告Teaser Campaign瓷磚Tile2個店內(nèi)效果圖Traffic flow sketches and diagram動線草圖和示意圖Two interior renderings日光燈筒Usage guidelines使用原則Vegetable蔬菜Walls墻壁Wall Behind Service Counter服務(wù)臺后墻壁Waterjet cut metal letterforms金屬切割立體字Website Design Concept網(wǎng)站設(shè)計概念Website Design Template網(wǎng)站設(shè)計模板Welded a

38、luminum frame鋁框焊接（鋁型材）；不銹鋼外框White acrylic symbols w/3mTM diffuser film白亞克力和擴散薄膜White Diamond鉆石白White marble countertop白色大理石工作臺面White tile白色磁磚w/pink colored lighting和粉紅色燈光1/22deep dimensional letterforms,pin-mounted mounted tosoffit1.3cm厚子型滑光面白色反面釘20mm Push-Through transparent white acrylic symbolsw/

39、3MTMdiffuser film0.2cm白色透明的壓克力3mm Aluminum face,Painted to match PMS ProcessMagenta0.3cm鉆板面漆玖瑰紅處理3MTM white fristed vvinyl graphic,applied to second surfaceof glass3M白色塑膠圖形Above Chef Station/Exhaust廚師臺上方 排氣裝置Above Shelving貨架上Acrylic亞克力Additional Design Services附加設(shè)計服務(wù)Aluminum backplate不銹鋼背板Aisle mark

40、er端頭導(dǎo)引Angel White天使白Appiled vinyl光面壓克力字Applied vinyl,Color:glossywhite白色即時貼Architectural constructiondocuments review審閱建筑施工文件Available budget forimplementation項目執(zhí)行之可用預(yù)算Available Research Review現(xiàn)有的資料研究Back wallBaked enamel panelBase of Food Prep,Chef Demo,Shelving,and RefrigeratorBeveragesBrand Desig

41、n GuidelinesBrand DNA and Design PlatformBrand Identity&Design SystemBrand Identity DevelopmentBrand Identity ExplorationBright WhiteBusiness cards背墻烤漆彩繪板食物備臺 廚師演示臺 貨架和冰柜飲料品牌設(shè)計指引品牌DNA及設(shè)計準則品牌識別及設(shè)計系統(tǒng)品牌識別之開展品牌識別的發(fā)展明亮白名片Catalog DesignCantilevered panelCatalogCeiling lineClear glassClear plastic bagChef

42、uniformColor and materials selections/directionColumnCompetitive Retail AnalysisCompetitive Retail ScanConcept AdaptationConceptual merchandise adjacency plansConcession space lighting conceptConcession space shell and lighting designConcession space shell sketchesConcession space that is well-desig

43、ned and organized to create apositive reflection on the brandContactConcept DevelopmentConceptual lighting/ceiling planConceptual merchandise planConsider retail constraints and advantagesCooier detailCopyCreate templates for remaining pages including:line/collectionmain page product page and retail

44、 location finderCurrent Design Guidelines ReviewCurved acrylic panel with applied vinyl copy目錄設(shè)計吊板（懸掛式吊頂）目錄樓板（天花線；頂角線）透明玻璃透明塑料袋主廚制服色彩及材料選擇/原則柱子競爭分析競爭掃描檢討概念修正概念性商品陳列及展示規(guī)劃專柜區(qū)域照明規(guī)劃概念專柜門頭外觀和照明設(shè)計專柜門頭外觀草圖設(shè)計和規(guī)劃良好的專柜,可以對品牌產(chǎn)生正面積極的影響聯(lián)系人概念發(fā)展概念性照明/天花規(guī)劃概念性商品陳列及展示規(guī)劃考慮零售的限制和優(yōu)點細部圖文案(廣告)為其余各頁制作模板,包括:產(chǎn)品系列主頁,產(chǎn)品頁,零售點一覽

45、頁當前設(shè)計原則檢驗即時貼運用在可彎曲壓克力板Define the communication hierarchyDesign center and concession space requirementsDesign PlatformDetail of cantilevered panelsDetail of category ID signDevelop concept for fixture system for display and storageof merchandiseDeliverablesDelivery vehicle/Shipping cartonDepartmenta

46、l/category presentation conceptDepartmental/category signage conceptsDesign customs fixture systems that best suits XXXXsmerchandise categoriesDesign Intent Package and Final Artwork for PrototypesDesign Refinement&DevelopmentDesign documentation for retailDevelop concept for POS display system use

47、indepartment storesDigital graphic applied to panelDimensional logoDisplay FixturesDistributorDocumentationDoor to electrical定義信息溝通的層次結(jié)構(gòu)家裝設(shè)計中心和專柜的要求設(shè)計準則懸掛式噴繪形象面板品類標識細部圖開發(fā)店內(nèi)商品陳列及庫存商品的貨架系統(tǒng)提交材料送貨車/運輸紙箱商品部門/品類的展示概念商品部門/品類視覺標識概念設(shè)計最適合XXXX商品類別的特殊陳列系統(tǒng)原型店的細部設(shè)計及定案圖稿設(shè)計細化和發(fā)展設(shè)計零售相關(guān)的規(guī)范手冊開發(fā)百貨公司里用的POS陳列系統(tǒng)的概念數(shù)位輸出運用在

48、面板上立體標識陳列的固定設(shè)備廠家規(guī)范手冊電房的門Electronic artwork filesElevations and Sections of key signature elementsElevations,sections of key design areasElevations and Sections of key specialty areasEmbroidery in whiteEmployee trainingEmployee unformEnd viewEntrance to restaurantEnvelopeEnvironmental signage refinem

49、entEggshellElectric ballast for luminiscent lampsExterior FaadeExterior ID Sign,internally illuminatedExterior LightingExterior store sign refinementEnvironmental graphics(if appropriate)Executive InterviewsExterior signage example and usage guidelinesExterior store sign電子圖稿文件主要標識元素的立面圖和剖面圖關(guān)鍵設(shè)計區(qū)域的立面

50、圖和剖面圖重點店中店區(qū)域的立面圖和剖面圖白繡線員工培訓(xùn)員工制服后視圖餐廳入口信紙環(huán)境視覺標示的亞光變壓器；燈光電機外立面圖室外招牌內(nèi)部打燈室外照明（外打燈）店外視覺標示環(huán)境平面設(shè)計(如果適合)高階訪談外部視覺標識范例及使用原則店外視覺標識Feature Wall MagentaFinal Design Approval MeetingFinal interior elevationsFinalize the list of fixture to be developed with XXXXFinish/QuantityFinal brand identity designFinal detai

51、ls and artwork for signageFinal fixtures designFinal floor plans for each store formatFinal lighting plansFinal POS system designFinal signage and graphicsFinal website template in photoshop formatFixture details packageFixture plansFixture system explorationFixture system refinementFixture system s

52、tandardsFixture size and specificationsFixtures and POP that offer compelling display forcustomers while also effectively house inventory for staffFixtures will cover the following areas and up to 20 keyitem display unitsFlat Panel Monitors(approx.20screens)Florist cartFloor finishes and schedulesFl

53、oor plansFlourescent Strip On Top Of Fixtreues WallsFocus on offerings like the Design Center and Coffee Barto make the Home-Mart experience fun and uniqueFood Prep and Chef Demo CountersFull Moon主要墻壁洋紅色（玫瑰紅）客戶審議會議定案版店內(nèi)立面圖與XXXX確認最終要發(fā)展的貨架與陳列設(shè)施清單表面處理/數(shù)量定案版品牌識別設(shè)計視覺標識細節(jié)和最終圖稿定案版貨架及陳列設(shè)施設(shè)計定案版的各種店格式布局的平面圖定案

54、版照明規(guī)劃圖定案版POS系統(tǒng)設(shè)計定案版視覺標識和平面設(shè)計定案版網(wǎng)站模板(采用photoshop格式)貨架及陳列設(shè)施詳細方案貨架及陳列設(shè)施規(guī)劃陳列設(shè)施系統(tǒng)開展貨架及陳列設(shè)施系統(tǒng)的細化貨架及陳列設(shè)施系統(tǒng)的標準陳列設(shè)施的尺寸和規(guī)格貨架,陳列設(shè)施及POP提供有吸引力的陳列,又提高員工管理庫存的效率貨架與陳列設(shè)施系統(tǒng)設(shè)計以下方面,最多包括20個主要陳列單位20英寸平板影幕花車樓板表面處理及明細店布局平面圖墻面貨架上的日光燈突顯設(shè)計中心和咖吧,讓顧客感到在好美家購物有趣而獨特食物備臺 廚師演示臺滿月白Glass玻璃Graphics help customers find whattheyre lookin

55、g for with ease用平面設(shè)計幫助顧客很方便地找到所要的商品Graphics package and in-storesignage sample review檢視平面設(shè)計方案和店內(nèi)視覺標識設(shè)計樣本Graphic panel彩圖板Hangtags吊牌High output lamps,quantity&wattage tobe determined by fabicstor燈光數(shù)量、瓦數(shù)由制造商決定High Street Freestanding store鬧區(qū)旺地獨立店Hinge鉸鏈Hinged face frame鉸鏈外框How the brand fits with marke

56、tplace,consumers and competitive landscape品牌如何切入市場,顧客,競爭環(huán)境Identity Design Guidelines識別設(shè)計指導(dǎo)Identity refinement識別的細化Image Advertising形象廣告Implementation Services落實原型店服務(wù)Interior design elements that encourage customersto spend time and return to the store讓室內(nèi)設(shè)計元素吸引顧客在店里花更多時間,并樂于做回頭客Interior design refine

57、ment內(nèi)部設(shè)計的細化Interior graphics and signage refinement店內(nèi)平面設(shè)計及視覺標示的細化Interior store elevations refinement店內(nèi)立面圖的細化Information Gathering信息收集Interior color and materials specifications店內(nèi)色彩和材料規(guī)范Interior design sketches店內(nèi)設(shè)計草圖Interior signage concepts店內(nèi)視覺標識的概念I(lǐng)nterior signage examples and usage guidelines店內(nèi)視覺

58、標識范例和使用原則Internally illuminated內(nèi)打光Laminate防火板Launch Promotions發(fā)布活動促銷規(guī)劃Letterhead信紙Light fixture unit燈座Light Grey淺灰色Light Stainless Steel亮面不銹鋼Lighting plans照明燈具的規(guī)劃Lighting plan refinement照明規(guī)劃的細化Location/Remarks位置/備注Logo plaque商標裝飾Main doorMagentaMagenta ceiling panel(intersecting Demonstration Kiosk)

59、Manager uniformMaterialManufacturerMajor areas feature elements elevation sketchesMarketing objectivesMechanical&Electrical drawings reviewMerchandise adjacency planMerchandise assortment adjacencyMerchandise presentation and communication directionsMerchandise ReviewMerchandising and fixture sketch

60、esMerchandising and Fixture SystemMerchandising strategyMeru boardMetalMounting to be determined by fabricator主入口玫瑰紅玫瑰紅吊頂板（和演示臺交叉的）經(jīng)理制服材料廠商主要區(qū)域的特色元素立面草圖營銷目標審閱機電圖紙商品貨架與陳列設(shè)施規(guī)劃商品組合及其關(guān)聯(lián)性商品陳列與展示及視覺溝通的原則商品檢視商品和貨架與陳列設(shè)施系統(tǒng)草圖商品和貨架/陳列設(shè)施系統(tǒng)商品管理面板金屬由廠商決定懸掛方式New Track Light Fixture.12MR16 Lamp狹窄的MR16定點投射軌道燈One ext

61、erior rendering一個店外效果圖On-site implementation review現(xiàn)場實施檢視On-site implementation review現(xiàn)場實施檢視Operational considerations運營上的考量點Operational Needs Review營運檢視Operations management營銷管理Overall design principles總體設(shè)計原則Overall objectives of the project項目總體目標PaintPainted glossy magentaPalmwood Straight GrainPl

62、an viewPlaquePMS pure magenta cotton apronPendant Light Fixture.HID LampPin-mounted mounted to soffitPlanning and store layoutPolishedPOP displaysPackaging GraphicsPreferred consumer traffic flowPreliminary fixture and equipment plansPreliminary Plans and layout conceptPreparation of fixture handboo

63、k for variousmerchandise categoriesProduct Design ConsultationProject Team Creation/Kick Off MeetingProduct information signageProject timelineProteinPrototype planPrototype Store ImplementationPOS(Point of Sale)System ExplorationPOS component detail drawings developmentPOS detail packagePOS sketche

64、sPOS system design for display of merchandisein Department storesPOS System DevelopmentPOS油漆刷有光澤的玫瑰紅棕櫚直紋上視圖標識洋紅色棉質(zhì)圍裙下照中型筒燈HID從背面釘?shù)甑囊?guī)劃布局與設(shè)計拋光POP展示包裝的平面設(shè)計顧客動線初步的貨架,陳列設(shè)施和設(shè)備規(guī)劃初步的規(guī)劃和布局概念編寫不同商品類別的貨架及陳列設(shè)施使用手冊產(chǎn)品設(shè)計咨詢組成項目團隊/啟動會議商品信息視覺標示項目時間表肉類原型規(guī)劃原型店實施POS系統(tǒng)之開展POS配件的細部圖紙發(fā)展POS詳細方案POS草圖供百貨公司陳列商品用的POS系統(tǒng)的設(shè)計POS系統(tǒng)發(fā)展

65、輔助銷售道具Ready to eat mealsReflected ceiling plansResearch ReviewRetail Experience Design Direction(one prototypical store)Retail signage systemRedesigned brand identityRefine website design direction as needsRecessed Compact Flourescent Light FixtureRecessed Down Light Fixture MR16Lamp With ADJU Stabl

66、eHead Narrowspot LampReview and collect merchandise samples to assist in thefixture developmentReview existing list of signage and general graphicrequirementsReview existing sample signageRosy Blush即食食品吊頂設(shè)計方案信息研究零售體驗設(shè)計原則(一家原型店)零售視覺標識系統(tǒng)品牌識別重塑根據(jù)需要對網(wǎng)站設(shè)計原則進行細化可調(diào)式MR16定點投射燈檢視并收集商品樣品,協(xié)助貨架,陳列設(shè)施系統(tǒng)的開發(fā)檢視現(xiàn)有的視覺標示清單及一般平面設(shè)計要求檢視現(xiàn)有的視覺標示樣品玫瑰紅服務(wù)臺Sample color and materials boardsSearch for and evaluate available fixture systems that bestsuits the merchandise categoriesScreen printScreen print PMS pureSecionSelect a